Sales Office
979-418-0946
Unleash your outdoor advertising potential in Austin
Welcome to Austin, a city that pulses with a magnetic blend of music, technology, and cultural prowess. Engage with your target audience in high-traffic areas through our outdoor advertising solutions, such as transit advertising, bus ads and train/rail media, capturing their attention during their daily routines.
Picture this: Your message in the heart of Austin, where bat-watching at Congress Avenue Bridge is a cherished ritual, the food trucks in South Congress fuel the hungry masses, and the local haunts like Rainey Street and East Sixth Street are the life of the party. Austin is a city where navigating the streets feels like a dance with the traffic on MoPac Expressway or the twists and turns of Barton Springs Road. In this vibrant city, outdoor advertising lets you speak the language, with your brand becoming a part of the Austin tapestry.
Why choose outdoor advertising in Austin?
Outdoor advertising, or what we like to call out-of-home (OOH) advertising, is where the magic happens, y’all. It’s not just your run-of-the-mill billboards; it’s vibrant transit ads that catch your eye as you stroll through Austin’s diverse neighborhoods, drive through traffic, or while you’re riding the bus or train. It’s like a symphony of sights and sounds, drawing folks to your website, enticing them to pay a visit to your store, and staying at the forefront of their thoughts. And here’s the kicker – OOH gives you the power to cast a wide net and reach a diverse crowd.
At Intersection, we’re proud to be the exclusive provider of bus and rail advertising for Austin Capital Metro. Our reach extends across the city and its vibrant suburbs, covering over 500 square miles of bus routes and a 32-mile commuter rail line. We connect you to the heart of Austin, ensuring your message resonates with its diverse and engaged audience. It’s not just the residents you’ll captivate—tourists eagerly stroll the streets, ready to engage and explore what your brand has to offer. Austin’s unique advantage lies in its above-ground transit system, meaning your message reaches not only riders, but also pedestrians, drivers, and everyone in between. The possibilities are endless, especially during highly anticipated annual events like SXSW and ACL.
A traditional billboard campaign may be your first thought when you think “out-of-home.” However, commuting patterns have changed in recent years, and highways are less traveled than they once were. Intersection offers dynamic ad formats that weave your brand into consumer journeys across cities, not just on highways. Be where your audience is, on the streets and on public transportation.
Outdoor advertising media solutions at Intersection
Now, let’s delve into Intersection’s advertising products in Austin. Capital Metro bus advertising gives brands of all sizes the opportunity to put their message on display. Advertising on CapMetro buses is an effective way to build market-wide reach with a bold message. Exterior bus advertising offers several formats to accommodate different creative messages and budgets. Bus Kings, Bus Queens, and Bus Tails are an affordable way to quickly build reach with high volume. Advertising formats such as Full Bus Wraps and Ultra Super Kings transform bus exteriors in a way that’s unmissable. This large format exterior media gives the scale of a billboard, with the benefit of moving media, reaching a wider audience. Advertising on Capital Metro Rail exterior also provides similar benefits, with the train riding daily through many key neighborhoods.
The Intersection difference
Here’s where the Intersection difference truly shines. We don’t just think big; we think out of the box. We’re passionate about creating memorable experiences with outdoor advertising. With our innovative approach and comprehensive suite of advertising solutions, we’re here to help you captivate your audience and make a lasting impact.
Our commitment to your success doesn’t end there. We’re all about the data-driven approach. We’re on the forefront of OOH measurement, and have solutions to help measure the effectiveness of your campaigns, making informed decisions that drive real results. With Intersection, your advertising dollars are invested wisely, delivering a tangible return on investment.
So, if you’re ready to take your business to the next level in Austin, it’s time to make your move. Contact us today to discover how we can help you captivate your audience and make a lasting impact in this vibrant city. We can’t wait to partner with you and help you achieve your goals. Download our MEDIA KIT!
Austin Highlights
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2.1MM
Austin population
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120k
Capital Metro average daily ridership
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400+
Capital Metro buses, covering over 540 square miles
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32
Miles of Commuter Rail
Source:
U.S. Census, Austin Capital Metro