Audible
Newark Broad Street Station, Home of Audible
![Riders at Newark Broad Street NJTransit station, home of Audible](https://ixn.imgix.net/wp-content/uploads/2017/08/15094817/New-Jersey-Transit-Newark-Station-Sponsorshio-Audible1.jpg?auto=format&q=85&fit=crop&w=560&h=315)
Showing Audible's commitment to its hometown
Campaign Objective
Headquartered in Newark, Audible sought a program to showcase and reaffirm their community involvement and investment in Newark’s improvement.
Our Solution
Intersection created a high-profile station takeover announcing Newark Broad Street as the home of Audible. The multi-year program allows Audible to situate its brand front and center on all platform media, positioning itself as a premier audiobook service, forging a deeper connection with commuters, and increasing awareness in its headquarters’ neighborhood.
The Impact
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119K
Commuters reached per month
Source:
New Jersey Transit
![Pedestrians at Newark Broad Street NJTransit station, home of Audible](https://ixn.imgix.net/wp-content/uploads/2017/08/15094820/New-Jersey-Transit-Sponsorship-Rail-Platform-Signage-Audible1.jpg?auto=format&q=85&fit=crop&w=480)
![Newark Broad Street NJ Transit station, home of Audible](https://ixn.imgix.net/wp-content/uploads/2017/08/15094227/New-Jersey-NJ-Transit-Newark-Station-Audible.jpg?auto=format&q=85&fit=crop&w=480)
![Pedestrians at Newark Broad Street NJ Transit station, home of Audible](https://ixn.imgix.net/wp-content/uploads/2017/08/15094226/New-Jersey-Newark-Station-Digital-Audible.jpg?auto=format&q=85&fit=crop&w=480)