Audible
Newark Broad Street Station, Home of Audible
Showing Audible's commitment to its hometown
Campaign Objective
Headquartered in Newark, Audible sought a program to showcase and reaffirm their community involvement and investment in Newark’s improvement.
Our Solution
Intersection created a high-profile station takeover announcing Newark Broad Street as the home of Audible. The multi-year program allows Audible to situate its brand front and center on all platform media, positioning itself as a premier audiobook service, forging a deeper connection with commuters, and increasing awareness in its headquarters’ neighborhood.
The Impact
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119K
Commuters reached per month
Source:
New Jersey Transit