Out of Home Advertising
San Francisco

Welcome to San Francisco, a city that thrives at the intersection of innovation, finance, and culture. With its high-powered tech hubs, renowned financial institutions, trendy shops, and family-centric neighborhoods, San Francisco offers a vibrant and diverse marketplace. The city’s population is among the most affluent and educated in the nation, creating a prime opportunity for brands to connect with influential consumers.

In a city known for its intense traffic, limited parking options, and population density, public transit has become an everyday necessity for San Franciscans. The San Francisco Municipal Transportation Agency (SFMTA), one of the city’s major transit systems, transports nearly 700,000 passengers each day. This bustling network of buses, light rail trains, cable cars, and historic trolleys presents a powerful out-of-home (OOH) advertising platform that reaches a captive audience.

At Intersection, we are proud to be the exclusive transit advertising partner of SFMTA, offering a range of impactful advertising solutions to help your brand make its mark in the San Francisco market. Our partnership allows you to leverage SFMTA’s diverse advertising fleet, including MUNI buses, light rail trains, cable cars, and historic trolleys, to effectively reach your target audience.

Intersection advertising solutions

Imagine your brand’s message displayed prominently on the sides of MUNI buses as they navigate the city streets, capturing the attention of pedestrians and drivers alike. With our exterior bus advertising, you can create a mobile billboard that travels through the heart of San Francisco, ensuring maximum exposure and impact.

For awe-inspiring mobility and market coverage, our Bus Wraps turn San Francisco’s streets into an enormous, mobile canvas, guaranteeing traffic-stopping moments and deep market coverage. If you’re looking for dominance and versatility, our Brand Buses allow you to captivate passengers with multiple messages, diverse creative executions, or impactful repetition within the interior space.

San Francisco’s iconic cable cars are a global symbol, traversing through the city’s Financial District, Union Square’s retail center, and distinguished neighborhoods. Cable Car Queens offer unparalleled brand visibility, engaging business executives, shoppers, and tourists alike. Traveling along Market Street and The Embarcadero, historic trolleys provide a direct route to popular business and leisure destinations. Trolley Interiors allow your message to reach both locals and tourists, from the Castro to Union Square and from Union Square to Fisherman’s Wharf.

Our station media in the new Central Subway line enables brands to target on-the-go commuters with station dominations and strategically placed digital displays throughout major transit hubs. Union Square becomes an immersive experience with our Tunnel Wraps, creating a dramatic showcase in high-traffic areas. Engage a captive audience with our digital platform screens and video walls, displaying premium and relevant content in large-format digital assets. 

With dynamic digital capabilities to serve your audience up-to-date messaging, you can respond to the pulse of the city. Is there a special event happening? A sudden weather shift? Or a spontaneous viral trend taking over? Effortlessly adjust messaging, ensuring it stays relevant, and in sync with the zeitgeist. Our digital inventory is also available programmatically across all major DSPs, giving you the flexibility needed to place your buy, on your terms.

In addition to SFMTA media, we also offer airport media at SFO to connect with business travelers on their way to and from San Francisco. At United Club lounges, capture the attention of business decision makers through our in-club digital screens. Our Gate Information Displays (GIDS), strategically placed in gate areas, provide excellent brand exposure as passengers repeatedly check the screens for flight updates, weather information, and more. Take advantage of destination targeting to reach your desired audience effectively.

The Intersection difference 

A traditional billboard campaign may be your first thought when you think “out-of-home.” However, commuting patterns have changed in recent years, and highways are less traveled than they once were. Intersection offers dynamic ad formats that weave your brand into consumer journeys across cities, not just on highways. Be where your audience is, on the streets and on public transportation. It’s not one or the other— city and transit out-of-home formats can complement and amplify your billboard messaging. A digital screen can be the perfect mix of traditional out of home billboards and dynamic digital ads that can drive conversions.

With Intersection’s innovative advertising solutions, your brand can truly make an impact and stand out amidst the vibrant energy of San Francisco. Join us in unlocking the potential of San Francisco’s dynamic landscape. Contact us now to explore our media kit and discover how Intersection can elevate your brand presence in this influential market. Let us be your partner in creating impactful brand experiences that leave a lasting impression in the vibrant city of San Francisco. Download our MEDIA KIT today!